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BF Servizi changes its logo. The member of the BolognaFiere Group chose a brand new trademark to best define its current nature. It was started up in 2004 as services provider at the Bologna exhibition centre and it then turned into a trustworthy partner in the organization of events and in the provision of cutting edge technological services.

Not by chance in 2011 the company won the Operations Award at the 78° international UFI Convention: the Global Association of the Exhibition Industry awarded BF Servizi for designing and implementing an innovative e-commerce that allows exhibitors and stand fitters to purchase online any product and/or service they may need.

The new logo is characterised by the acronym of BFS beside a blue square containing two white brushstrokes recalling the  former logo: it symbolizes a bridge between past and future, the latter summed up by the payoff that makes the main mission explicit.
The aim has been highlighting and best defining the identity of the company by creating an identifiable logo able to make soon clear what BF Servizi deals with.

BFS Solutions for Exhibition and Events is a strategic means designed to introduce BF Servizi as a new nationwide reality, free from geographically restricting definitions.